Celebrate Cider Monday

That’s not a typo! Instead of Cyber Monday, a day when online merchants offer special deals, we invite you to a new tradition, CIDER MONDAY. Willard Williams co-founder of the Toadstool Bookshops in Keene and Peterborough, NH dreamed up this event as an antidote to Cyber Monday. It’s also a perfect way to celebrate Shop Indie Local Season.