Confused about all the special days our community is celebrating this holiday season? Some of these events offer an antidote to the mainstream shopping frenzy that descends upon us each November, giving you a chance to celebrate and build our local economy.
All of these events share the same goal of encouraging us to shift a portion of our holiday spending from big box chain stores to locally owned independent businesses. Here’s a short description of each of them:
Shift Your Shopping
Think of Shift Your Shopping as the umbrella promotion, running from November 1st to December 31st, which all the days below fall under.
Why so many special days? It’s hard to keep focused on buying local during the busy holiday season; these days remind you of your commitment. Have you shared your commitment to shift at least 10% of your holiday purchases from non-local businesses to locally owned businesses known? You can share your pledge today — with the world — on Monadnock Buy Local’s Shift Your Shopping Webpage or Facebook Event Page.
Actor Kevin Bacon is helping out independent businesses again this year – but instead of calling it “Shift Your Shopping For Good” it’s simply “Shop For Good.” Independent businesses from across the country are signing up to give a portion of purchases to literally any school or charity customers choose during one or more “Shop For Good” days this holiday season. Customers simply submit a “Shop For Good” flyer at participating local businesses to trigger the donation. Businesses can sign up to participate for free by clicking on the “Count Me In” button.
Monadnock Region Shop For Food Businesses:
Local First Day
The Keene Downtown Group is organizing the first ever Local First Day in Keene on November 1st. Participating businesses (including the Co-op) will offer a 20% off coupon expiring 11/1/2014. Participants will bring a flyer to each store to claim their discount.
Wear plaid on Plaid Friday to show your support for our local economy and commitment to buying local this holiday season. The day to wear plaid is Friday, November 28th.
Some Monadnock Buy Local members are serving as Plaid Friday Hubs. Hubs will photograph customers decked out in plaid and answer questions about Plaid Friday and Monadnock Buy Local. Others are offering even more! Last year, Mayfair Farm in Harrisville transformed into a holiday bazaar as part of Plaid Friday, stocked with Christmas trees, locally made gifts and food. Joining them is Sarah’s Hat Boxes of Hancock, Holland Homestead of Hillsborough and Kimberly Peck of Peterborough.
Small Business Saturday
American Express promotes Small Business Saturday as a day to bring attention to the impacts of small businesses while encouraging us all to “shop small.” This year, Small Business Saturday is on November 29th.
That’s not a typo! Instead of Cyber Monday, a day when online merchant offer special deals, the Toadstool Bookshops invite you to a new tradition, CIDER Monday. On December 1st, stop in for a free cup of cider and browse their amazing selection of books.
Tuesday, December 2nd is a national day of giving back called “Giving Tuesday” that encourages us to volunteer and donate to nonprofits. Nonprofits are a vital part of or local economy – this is the day to focus on them.
Celebrate the holiday season with us — shift, give, and revel in all that we have in this amazing region, while helping us grow a more robust local economy and community. Happy Holidays everyone!